We really believe the answer is yes, and not just because our job depends on it.
Led by our partners at Mythology, a marketing strategy and management services firm, WELD has been contracted by Computer Sciences Corporation to help augment their foray into the cloud computing arena.
CSC is jumping into the mix alongside household names like IBM, Amazon and Microsoft in offering big business and government agencies help in moving their information technology to the cloud.
Now, wait a minute, you say? Who could dare to compete with companies on that scale?
You might not have heard of CSC, unless you happen to be a cycling fan. (Current Tour de France contender Team Saxo Bank was sponsored by CSC as well until early last year.)
People are pretty surprised when we report that, like Microsoft, CSC has over 90,000 employees around the world. And actually, CSC is a major strategic partner of Microsoft, and plenty of those other big league players.
And as this video helps explain, CSC’s employees have been doing pretty cool stuff like helping the U.S. shoot down enemy missiles and helping hospitals save lives. They’ve been at this type of work for 50 years, mind you.
So it might sound like a pretty tall order for two firms comprising 10 marketers, creatives and technicians to do what such a large company can’t.
That’s just it, though: Our job isn’t to do anything for companies, it’s empowering and enabling the company to do it.
That’s the whole thrust of our Empowered Marketing philosophy, and our strategy of turning businesses into their own press and publishing house.
CSC is full of brilliant engineers and insightful business managers.
We plan on helping them let that experience and trust do all the marketing they need.
Here’s a sneak preview of what we’re talking about.
Tags: clients, cloud computing, CSC, digital marketing, empowered marketing, Mythology
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