Work
Spilman, Thomas & Battle, PLLC
Headquartered in Charleston, West Virginia, with offices in Morgantown, Wheeling, Pittsburgh, Roanoke and Winston-Salem, Spilman, Thomas and Battle, PLLC, is one of the most reputable, entrepreneurial and practiced firms in the state.
- Problem: The 115-member firm needed to improve its system for production and distribution of attorney-generated and -required knowledge, policy and casework, in keeping with the firm's stated goal to increase brand awareness and value to clients as well as drive recruiting efforts.
- Hypothesis: The firm could use its website as a platform for publishing content related to practice areas and relevant legal trends.
- Execution: WELD launched www.spilmanlaw.com in 2006, and trained Spilman staff members to use the website's Content Management System.
- Result: Spilman staff have published hundreds of pages without resorting to vendors or IT staff. Spilman has contracted WELD to follow up the empowering experience with a high-definition video production aimed at recruiting new attorneys.