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Facebook privacy controls: Worth getting to know
I just finished spending some time going through my Facebook privacy settings, probably more time than I’ve ever spent looking at them.
It’s not that I’m worried about prospective employers running social background checks or a high school girlfriend with a grudge.
No, I’m worried about what the web’s search engines will see when they come looking through the windows.
And they are coming.
Image by Untitled blue/Flickr Creative Commons
It was a revelation of sorts for us, so it shouldn’t come as much of a surprise that we have to educate businesses about it, too. Whether it’s a comprehensive digital agency like ours, or a focused search engine optimization consultant, the work and service is not — can not be, in fact — a single transaction or product.
Forgive the colloquialism, but it ain’t like buying an orange.
Internet search, and the work of bolstering your organization’s chances of getting found online, is an ongoing, ever-changing project.
Did you know that Google’s search algorithm is modified, on average, about 90 times each quarter? At any given time, Google engineers are running 20 to 50 experiments in search innovation, according to MediaPost coverage of a recent Google briefing. (more…)
Graph by 77Agency
After a month as the new kid on the block among search engines, it appears Microsoft’s Bing has put a minor ding in the market share of the lookers who are Googling.
(Sorry, couldn’t resist the rhyme there.)
But that’s only in the U.S. — this 1% gain for Microsoft more than vanishes when you look at the global search picture, and it’s worst of all for Bing in Europe.
And on top of that, another poll says all those people represented by that 1% aren’t likely to come back much next month.
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