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The Welder

Notes from WELD's Laboratory


Social Media, Visualized

How Aspen/Snowmass Found A Social Media Following With Funky Photos

February 6, 2012 by Reid Williams

Aspen/Snowmass has attracted 1,000 followers — but not on any of the big social networks you’re thinking of. How can specialized apps boost your social media?

facebookinsights preview

Changes In Facebook Insights: Just 3 Metrics You Need To Watch

January 17, 2012 by Reid Williams

When you don’t have all day to figure out how a Facebook page can work for your brand, just keep an eye on these 3 things.